Theme is Opera Month

(2/17/09) As part of the celebration to welcome the Metropolitan Opera to Shelburne Falls, the SFABA Marketing Committee is planning a promotion to run in March to span the first two productions, March 7 and March 21.

The Committee is pulling together various aspects for the area-wide promotion which will include opera-related specials in area stores, cooperative advertising, special coupons posted on www.ShelburneFalls.com and available in stores and at the performances, lodging packages, receptions and special menus in area restaurants.

The goal of the promotion is to ensure the 400+ opera lovers take the time to find out more about Shelburne Falls arts and culture, and explore the shops, galleries, restaurants and attractions in the area.

Opera posters will be featured in the windows of participating merchants, a list of merchants will be posted in the Opera lobby, and a handout will be given to patrons.

If you would like to see how your business can benefit from the promotion, call Mary Vilbon at 413-625-2526.