Moonlight Magic - A Benefit to Your Business

Innovative Promotion to Draw Visitors Back to the Area

(11/4/09) The SFABA Marketing Committee has been working very hard on your behalf to make this year's Moonlight Magic the best event ever, and, in response to feedback from members, is working to extend the benefit of the event to all members, not just those few in the village.

A new element this year is the distribution of 500 promotional shopping bags filled with gift/coupon specials to be handed out to visitors at the November 27 event. We encourage SFABA members from throughout the region to insert a promotional coupon or item in the bag good for a special later in the holiday season.

This promotion is intended to extend the benefit of the event beyond the village and to encourage visitors to return to the area later in the season to redeem the coupons or take advantage of the specials offered by SFABA members. Examples of coupons include a discount off a Christmas Tree, a restaurant special, a Web order discount, and more. Add your promotion to the bag - this is a free benefit  to SFABA members, and an easy way for you to reach 500 potential customers.

To participate, deliver 500 coupons to the SFABA Office by November 20. For more information, see the Moonlight Magic Order Form and Overview or call the SFABA Office at 413-625-2526.